Sales Transformation Group

Build a High-Performing Sales Team

STG is the premiere sales and coaching platform for the trades.
Start your transformation today.

Transform your contracting business with Sales Transformation Group. We’ve helped over 1,000 contractors build high-performing sales teams and reclaim their time, peace of mind, and freedom. Stop balancing it all on your own and fighting for growth at every step—let us guide you to a future where you can grow your business, enjoy more time with family, and build a lasting legacy.

Here’s what to expect when you SELL ON STG:

Consistent, predictable revenue

A sales team working to their full potential

Quality opportunities that close faster

More time to focus on growing your business

The Contractor’s Sales Training and Coaching Platform

Coaching Programs

Our expert coaches help you create a self-sustaining, profitable business that attracts top talent. Choose the program that makes the most sense for your business.

Sales Training

STG in-person and virtual training sessions equip your team with skills to perform better, grow in their roles and deliver maximum value.

Events & Classes

STG delivers the best events in the business. From owner masterminds to immersive sales workshops, we offer unmatched opportunities to grow and connect.

Tools & Technology

We partner with the best in the business to recommend solutions for the field and office that provide visibility, simplify your sales process, and supercharge growth.

Trusted by 1,000+ Contractors

Our Clients Give Us 5 Stars!

Google 5/5

How It Works

Resources for Contractors

STG Sales Tools
STG Webinars
STG Blog
STG Podcast

GET STARTED! Book Your Free Sales & Recruiting Analysis

Every business is different – and so is your STG sales coaching and training program. Book a complimentary session with one of our expert growth consultants to dive into your biggest challenges – and find out what it will mean for your team and your business to SELL ON STG.

START YOUR FREE 14-DAY TRIAL

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