The Path to 2X Revenue Featuring National Roofing Partners

Speakers

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  Ryan Groth

  CEO·Sales Transformation Group

  Ryan Groth is Founder and CEO of Sales Transformation Group. He is a former professional baseball player who has transitioned into a contractor transformation expert. His goal is to help contractors shift from reactive to proactive strategies and build strong teams. With his boundless energy, he has guided numerous sales teams towards high-performance excellence. Ryan was influenced by his family’s “mom and pop” contracting business and initially pursued a career in baseball. After his baseball career, he gained experience in South Florida under the mentorship of a renowned roofing contractor, where he honed his skills in sales strategy, systems, and software implementation. Today, as head of Sales Transformation Group, Ryan is committed to helping contractors create efficient organizations and transition from family-centric setups to professional, self-sufficient firms.

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  Heath Baker

  National Service Operations Manager·National Roofing Partners

  With over 20 years of experience in the roofing and construction industry, Heath has managed and trained many foremen, technicians, superintendents, project managers, and schedulers to meet roofing demands of 4,ooo+ work orders per year. Before joining National Roofing Partners, Heath held multiple roles in his nine years with KPost Company of Dallas/Fort Worth.  In 2023, Heath was hand-picked to be on the National Roofing Contractor Association’s (NRCA) task force and Maintenance ProCertification Credential Program. Prior to that, he was named the NRCA’s Most Valuable Player in two categories, Outstanding On-the-Job Performance and Workmanship and Outstanding Performance/Other Noteworthy Contributions Outside the Workplace. Heath and his wife Jennifer have been married for 22 years and have two sons and daughters-in-law and grandchildren.

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  Greg Hayne

  Owner·Hayne Coaching Group

  Greg Hayne has been training commercial roofing departments for over 15 years. Throughout this time, he has discovered some surprising and completely unexpected insights about why some contractors thrive while most do not. Greg is a nationally recognized business coach who serves business owners in various industries and is a sought-after speaker.