Sales Transformation Group

Grow With Us

Investor Relations

Sales Transformation Group helps contracting businesses increase profits and predict revenue with proven sales coaching and technology.

We are the #1 SALES and SERVICE coaching company in the industry.

Our purpose is “to transform the individual first, the teams they lead, and the industry we serve.”

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Who We Are


Sales Transformation Group is the leading sales training platform for growth-minded construction owners and executives who are frustrated that they don’t have a scalable sales system.

We provide a proven sales process for growth-minded contractors who want to win the long game, by building a winning team that can scale predictably. Our programs help our clients sell profitably, consistently gain decisions and commitments quickly, and sets them apart from competitors in their market.

The construction industry at large is inefficient at sales and recruiting, which makes for hardships in business and life outside of work. Without the right sales processes, many contractors are forced to bid jobs for lower and lower margins, making it difficult to grow their firm effectively, and retain top-talent.

We believe that with our systems and support at their foundation, construction and trades businesses around the globe will be set up to thrive in the new economy for generations to come.

For more information about investing with STG contact:

STG Clients

Learn more about our clients and their success stories.

Vector (2)

Ryan, Viktoria, and the STG team are great! Following the STG program has truly been transformative for my personal and professional career growth!

Bradley Hatcher

CEO Beyond Group

Ryan came out to our office for the day and spoke to our whole sales team. He did a phenomenal job & implemented some key elements that sharpened our skills as a whole. Great guy, coach, and mentor!

Logan Morton

CEO Beyond Group
Vector (2)

Sales transformation group has been great for improving our sales conversion rates, have great accountability, and fantastic community. Looking forward to many years of growing together!

Brandon Guthrie

CEO Beyond Group

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